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Our philosophy

At Godfrey Pembroke, we believe every client is unique, so we support you with a unique financial plan built around your personal aspirations, priorities and lifestyle. We also believe it’s essential to actively manage your wealth, staying one step ahead of volatile markets and your own changing needs. That’s why we aim to create a partnership for life. Our objective is not simply to grow your wealth in the future, but to help you enjoy it in the present.

Active advice

The world never stands still. Volatile investment markets, changing economic cycles, government reforms and your own evolving lifestyle needs can all impact your financial health, for better or worse. Your Godfrey Pembroke adviser will help you actively manage your wealth, identifying new opportunities and emerging risks, so you’ll always be ahead of the curve.

A partnership for life

As you and your family move through life, your financial needs will change and evolve. We’re here to support you and your family at every stage, with insights and solutions to help you grow, manage, protect and transfer your wealth.

Fee for advice

Our clients trust us, as they always understand what they are paying for and they have control over what we do for them from a cost perspective. Our fees are transparent, as we operate on a Fee for Advice basis and have done so since 1994. This allows for an agreed flat fee for expertise, and as a result, we believe ensures greater confidence in our advice. This means our clients are always in the best place for their financial affairs.

Trust and transparency

Our relationship with you is built on trust and transparency. Because we’re a self-employed business, you can be confident we’ll only recommend investments and financial products that are in your best interests. And we’ll always discuss the risks and benefits in detail, so you can make a completely informed decision.

Helping you take control

Few things equal the satisfaction of achieving your financial goals by taking personal control of wealth creation. We work in collaboration with you, giving you the knowledge and opportunities you need to take control of your financial future. You decide how you would like to work with us — whether you’d like us to provide specialist advice on a particular investment strategy, or construct and implement a holistic financial plan.

Enjoying life now and in the future

Most importantly, we aim to create the financial security and prosperity that you and your family need to enjoy life, both now and in the future.

Contact Our Office

Level 9, BDO Centre
420 King William Street
ADELAIDE SA 5000

(08) 8456 9020


Click here for a map of parking and transport options around our office.

About Us

Financial advice specialists Success brings new opportunities, but it also creates new challenges. As your financial situation becomes more complex, you need sophisticated strategies to make the most … Read More

Our services

Aged care planning SMSF’s and retirement planning Cashflow management Portfolio structuring and tax management Estate … Read More

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First Principles Financial Planning are authorised Representatives of Godfrey Pembroke Group Pty Ltd (Godfrey Pembroke), ABN 38 078 629 973, Australian Financial Services Licensee 245451.

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